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May 22, 2017

“We herd sheep, we drive cattle, we lead people. Lead me, follow me, or get the hell out of my way.”
General George S. Patton

‘Cultural fit’ is today’s term of choice as hosts Joey Tork and Jason Harmon introduce you to The Grind. To kick off this podcast series, Joey cites some text correspondence in which Jason asks: “Why shouldn’t a business owner run his/her team the way they want to run it? Why are we apologising for running our teams the way we want them to be?”

Jason’s question was sparked by a re-reading of Grant Cadone’s 2016 book, Be Obsessed or Be Average - Jason admires how Cadone (“completely insane but in a good way”) will only relinquish control to those who take it. This sparks a discussion in which both participants emphasise the critical importance of staying true to the culture that you as the business owner and leader want to engender.

Whether talking about 8:30am starts, door knocks in the rain, or branding one’s initiation process ‘Hell Week’, Joey and Jason ponder a number of examples in which they have potentially compromised their own leadership qualities and vision for their team by yielding to those who do not fit its culture. The duo advise: when you find yourself in this position, it is not the culture that you need to reassess, but those team members who fail to fit into it. General Patton’s advice to lead, follow, or get the hell out rings as true in 21st century real estate as it did in 1940s Normandy. 

This leads naturally into a discussion on recruitment and, sticking to the theme of military wisdom, we are advised that ‘it takes a navy to find Navy Seals’. In other words, finding that right fit for your team will not be quick or easy. Joey recalls how, when first building his team, he was ‘naïve and dumb’ in trying to bring on board too many too quickly and ending with individuals who inevitably failed: “Of course they weren’t bad people - they just weren’t in line with my ‘get the hell out of my way’ mentality.” Now he’s slowed down his prescriptive recruitment process, Joey’s team is comprised of his very own Navy Seals.

Do not fall into the trap of a scarcity mindset pushing you into recruiting team members who did not fit your culture and get to know them before they join: establish whether they speak the same language as you and share your commitment. “It’s your life. It’s your business. How do you want to do it? And bring people on that fit that.”


Remember The Name by Fort Minor (Warner Bros. Records and Machine Shop Recordings) a capella and musical tracks are licensed for use under the Creative Commons Attribution-NonCommercial 2.5 license and have been remixed for use in this show. All rights that are not expressly granted under this license are reserved by Fort Minor and/or Warner Bros. Records and/or Machine Shop Recordings.